Privacy policy

SLEDLINE (“we”, “us”, “our”) operates this website, including all content, features, tools, and services (collectively, the “Services”) to provide you, the customer, with a secure and high-quality shopping experience.

Our store is hosted on Shopify, which powers our ecommerce platform and helps us deliver our Services. This Privacy Policy explains how we collect, use, and share your personal information when you browse, interact with, or make a purchase on sledline.com.

By using our website, you acknowledge and accept the practices described below.

1. Personal Information We Collect

“Personal information” refers to any data that can be used to identify you directly or indirectly. We may collect the following types of personal information:

Contact Information: name, email, phone number, shipping and billing address
Payment Details: credit/debit card info, billing details, payment confirmations
Account Data: account login, preferences, saved addresses
Order Activity: products viewed, added to cart, purchased, returned or exchanged
Communications: messages or emails sent to us
Device Info: IP address, browser type, device type, network data
Site Usage: how you interact with our site, pages visited, referral URLs

2. How We Collect Information

We may collect your personal information through:

Direct interactions when you use our site, place an order, or email us
Automated data collection using cookies, analytics, and Shopify-integrated tracking
Shopify and third-party service providers who support our operations
Marketing tools and ad platforms (only where permitted)

3. How We Use Your Information

We use your personal information to:

Process orders, payments, and fulfilment
Provide account support and customer service
Send order updates, shipping confirmations, and follow-up communication
Improve our Services and your shopping experience
Offer personalised recommendations and promotions
Prevent fraud and ensure site security
Comply with legal obligations

We may send marketing emails if you opt in. You can unsubscribe at any time.

4. Sharing Your Information

We only share your data where necessary, including with:

Shopify, to operate our store and manage orders
Payment processors, to securely handle transactions
Shipping providers, to deliver your order
Service providers, who help us manage technology and analytics
Legal authorities, when required to comply with applicable law
Marketing platforms, for targeted advertising (only if applicable and permitted by law)

5. Shopify Relationship

Your data is processed through Shopify to facilitate your experience with SLEDLINE. Shopify may use some of this information across its platform, including for fraud prevention and product analytics. You can learn more at Shopify's Privacy Policy and manage your rights at the Shopify Privacy Portal.

6. Cookies and Analytics

We use cookies and tracking technologies to:

Remember your preferences
Analyse site performance
Improve navigation and content
Deliver personalised product suggestions

You can control cookies through your browser settings. Disabling cookies may affect some site features.

7. Children’s Privacy

SLEDLINE is not directed at children, and we do not knowingly collect personal information from anyone under the age of 16. If you believe a child has submitted personal data to us, please email leadyourway@sledline.com.

8. Security & Data Retention

We take precautions to protect your personal information, but no method is 100% secure. Data is retained only as long as necessary to fulfil orders, manage accounts, meet legal requirements, and improve our Services.

9. Your Rights

Depending on your location (UK, EU, etc.), you may have rights to:

Access the personal information we hold about you
Correct inaccurate or incomplete information
Request deletion of your personal data
Object to certain processing
Withdraw consent (where applicable)
Request data portability

To exercise your rights, contact leadyourway@sledline.com. We may ask for verification before processing your request.

10. International Data Transfers

As our store is hosted on Shopify, your information may be processed outside the UK or EEA. Shopify uses recognised safeguards such as Standard Contractual Clauses to ensure your data is protected during international transfers.

11. Updates to This Policy

We may update this Privacy Policy periodically. When we do, we’ll revise the “Last updated” date at the bottom. Continued use of our Services means you agree to the latest version.

12. Contact Us

If you have questions, concerns, or would like to exercise your data rights, contact:

SLEDLINE
Email: leadyourway@sledline.com
Postal: Universal Consultancy Group Ltd
London, England
EC2A 4NE, United Kingdom

We are the data controller for personal information collected through sledline.com.

Last updated: August 2025